Achieve Flawless, Glowing Eyes in Seconds with the All-New Bouncy Eyeshadow
JAKARTA, October, 2026 - Continuing its commitment to practical, trendy, and high-quality makeup innovations, Absolute New York Indonesia officially launched its latest product line, Bouncy Eyeshadow.
Featuring a unique cushiony texture and an ultra-pigmented formula, the new eyeshadow is designed to elevate daily beauty routines effortlessly without compromising on stunning result.
Bouncy Eyeshadow introduce a delightfully squishy yet silky texture that blends effortlessly with just your fingertips. Its zero-fallout formula, intense color payoff, and long-wearing finish make it a versatile option for beauty enthusiasts and makeup artist looking to create eye-catching looks with ease.
“We understand that current makeup trends are leaning toward simplicity while still demanding maximum impact,” said the representative of Absolute New York Indonesia.
“The arrival of Bouncy Eyeshadow directly addresses this need by combining an innovative texture that is fun to apply, rich pigmentation in a single swipe, and reliable longevity to keep up with busy daily schedules.”
Key Features of Bouncy Eyeshadow
- Unique Bouncy Texture: A cushiony formula designed to resist shattering while providing lightweight comfort on the eyelids. Absolute New York Indonesia
- Seamless Application & Zero Fallout: The pigments adhere to the eyelids with minimal fallout, making the eyeshadow suitable for application with either fingertips or a brush.
- High Pigmentation & Long-Lasting Wear: Delivers intense color payoff in a single application, with a formula designed for lasting wear.
- Versatile Shade Range: A curated selection of shades designed to complement a variety of skin tones and makeup styles, from natural everyday looks to glamorous evening makeup.
The Bouncy Eyeshadow collection is now officially available and can be purchased via Absolute New York Indonesia's official e-Commerce stores on Shopee and TikTok Shop, as well as selected beauty retailers across Indonesia, including SOGO, Metro, AEON, STAR, Citrus, and Watsons, starting October 2026.

About Absolute New York Indonesia

Absolute New York is a global cosmetics brand offering modern, innovative, and inclusive beauty products. Inspired by the dynamic energy and diversity of New York City, Absolute New York Indonesia is committed to providing high-quality, accessible makeup and skincare products for beauty lovers across Indonesia.
Ready to add a pop of color to your eye makeup routine? Explore the Bouncy Eyeshadow collection through Absolute New York Indonesia’s official online stores and discover more beauty inspiration on TikTok and Instagram at @absolutenewyork_id.
Author
Rezita Rani
Wowmen Group
Editor
Rafelya Salkia
Wowmen Group


